Nars launches interactive site so you can share your best beauty looks

Inspired by the book popular brand makeover composition, - launched May 6 - beauty invites fans to upload their performances in the hope to win a trip to New York fashion week and other awards.
In order to participate, makeup artist candidate must be connected via their Facebook account in order to share their interpretations of ten different seminars. "Follow the steps and create the look of your expression," says the website, but: "No two people are equal, so let your beauty and show creativity of individuals."

Community can then vote on favorites, click the heart-shaped button, the most popular to win a trip to New York City for fashion week for two, including hotel, access to backstage performances, fine dining, and makeup consultation at the seminar ship Boutique Bleecker Street . Submissions are open until August 31.

Seminars launching Makeup Your Mind The first book in 2001, and while still focusing on celebrities and models, the following two books showed "normal people ... made ​​to look extraordinary."

Beauty Brands increasingly interactive launch a separate purpose from their original site and online store, with examples recently, including Chanel and Dior.

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